50+ slices of your sales — and the few that matter most
CaraDesk reviews every call and deal your team handles and turns it into a sales cabinet with more than 50 slices — by rep, stage, source, product, objection, time of day and more — plus the handful of metrics that actually move revenue. Every cabinet is configured for your business: your stages, your scripts, your targets.
From £29per AI employee / monthClick around a real-looking sales cabinet
Switch the period and the rep. Every number links back to the calls and deals behind it. Your cabinet is configured for your stages, scripts and targets.
Revenue by week
Funnel
Score by rep
Top objections
Slice your sales any way you need
These come standard. We add the ones specific to your business — and highlight the few that matter most for you.
Pipeline 9
Reps 9
Leads & sources 8
Calls & conversations 9
Customers & products 8
Time 7
Coaching based on every call, not a hunch
Every call, not a sample
Each recorded call is transcribed and reviewed shortly after it ends, using the same criteria for every rep.
Scored against your playbook
Greeting, discovery, value, objections, next step — you set the criteria and the weight of each one.
Where deals are lost
Breakdowns by rep, stage, lead source and objection, so you can see patterns instead of anecdotes.
Coaching that's specific
Every finding links to the exact moment in the call. Weekly coaching notes for each rep, ready for your one-on-ones.
CRM reality check
Compares what was said on the call with what was logged: missing next steps, wrong stages and forgotten follow-ups.
Alerts that matter
Upset customers, unapproved discounts and phrases you care about are flagged right after the call.
Up and running without changing how your team works
Connect read-only
We sign an NDA and connect to your call recordings and CRM with read-only access. Nothing in your systems changes.
Tune it to your playbook
We turn your sales process, scripts and standards into scoring criteria — and adjust them with you after the first reviews.
Get answers every week
Dashboards for managers, scorecards for reps and a weekly summary of what's working, what isn't and what to fix first.
Beyond sales calls
The same team builds analytics on the rest of your business data — as a one-time report or ongoing tracking. Ask Ashley about it or mention it in your request.
Marketing attribution
Which ads and channels actually turn into revenue, from first click to payment.
E-commerce analytics
Funnel, product pages, cart, returns, pricing and stock in one view.
Price monitoring
Supplier price lists, catalogs and competitor prices checked for gaps and errors.
Website SEO audit
Technical errors, indexing, speed, duplicates and broken links, with a fix list.
Financial analysis
Liquidity, margins, cash flow and debt load from your accounting data.
Market research
Demand, competitors, prices and niches from data you can verify, with sources.
Works with the tools you already use
We connect to your phone system and CRM through their APIs. No integration available? Upload recordings in bulk and we'll take it from there.
Straight talk: what it won't do
- Read-only. It never changes data in your CRM or phone system.
- Findings are recommendations. Decisions stay with your management, and results aren't guaranteed.
- It analyses only calls you already record lawfully, with the notices and consent the law requires.
Pay for the work, not for headcount
Simple per-rep monthly pricing for your sales team. Market, attribution and other reports are quoted separately after a scoping call. £29 a month covers setup, tuning and support of one AI employee. Conversation minutes and other usage are billed by volume and get cheaper as you grow; bigger projects are priced individually.
- Setup of criteria and dashboards included
- Every recorded call reviewed
- Weekly report for managers
Want a price for your volume?
Tell us roughly how many leads, calls or tasks you have each month. We'll email you a tailored setup plan and price within one working day.
Get a plan and priceQuestions, answered
What exactly does it analyse?
Recorded sales calls and recorded video meetings, plus the matching deals in your CRM. On request, we add chats and emails.
Do we need to change our phone system?
No. We connect to the system you already use, or you upload recordings in bulk.
How is this better than listening to calls myself?
A manager can listen to only a few calls a week. Here every call is reviewed with the same criteria, and every finding links to the moment in the call where it happened.
Can we use our own criteria?
Yes. Your playbook, your stages and your standards become the scorecard, and you can change the weights at any time.
Does it change anything in our CRM?
No. Access is read-only.
How soon do we see results?
Each call is reviewed shortly after it ends, and the first weekly summary arrives after your first full week of calls.
Are our recordings used to train public AI models?
No. Your recordings and transcripts are used only to deliver the service to you.
Should we tell reps their calls are reviewed?
We recommend it. It works best as a coaching tool that helps reps win more deals, not as surveillance.
Do you guarantee more revenue?
No. We show where deals are lost and what to fix. Making the changes — and the results — are up to your team.
Put the Sales Analytics to work
Talk to Ashley right now — she's live 24/7 — or send us a short request. We'll email you a tailored setup plan and price within one working day, and setup takes days.
